Audience Research

 

http://www.surveymonkey.com/s/GRWM5DJ General Audience 

http://www.surveymonkey.com/s/GTMDRW7 Target Audience 

Our Results:

General Audience Survey: 

 

Target Audience Survey

 

From the results we have found out that not only is our target audience is interested but also the parents from our target audience. Also from the results we found out that print and TV are the most useful and effective way to catch the audiences attention. The house colours we chose were red and blue and as they seem to be the most relevant/effective towards our target audience. From the survey all the clubs seem to be popular so we will most probably advertise for all clubs.